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Our Voices in the News

Our Annuities leaders continue to share their expertise across the industry. Explore the latest articles featuring their expertise on key topics shaping the market today: 

Balancing Security and Legacy in Advisor Magazine
Leaving a meaningful legacy is important to many retirees. John Williams, CLU®, regional vice president of Annuity Sales at The Standard, discusses the legacy planning benefits of a fixed index annuity. 

The Fed Rate Debate: How Insurers Cope With Interest Rates in InsuranceNewsNet*
Alan Assner, vice president and head of Annuities at The Standard, spoke to InsuranceNewsNet about how insurers should react when interest rates change. 

Indexed Life & Annuities: Unlocking Opportunity in InsuranceNewsNet*
Alan Assner, vice president and head of Annuities at The Standard, commented in InsuranceNewsNet that indexed products are not just for the wealthy. 

Annuities & Life Insurance: From “Live On” to “Leave On” in InsuranceNewsNet
How can you confidently guide clients and prospects toward the legacy outcome they envision? Paul Garofoli, FLMI, RICP®, regional vice president of Annuity Sales at The Standard, provides some answers. 

Content Topics

More About Sales Insights & Tools

Offering beneficiary reviews can serve as a conversation starter that helps you deepen client relationships, uncover new needs, and position yourself as a proactive partner in their financial well‑being.
The new Annuity Q&A Playbook is your go‑to tool for FIA questions. This guide helps you have clear, client‑friendly answers that build trust and pave the way to stronger relationships.
Discover how partial index crediting locks in growth and can add valuable benefits for your clients. See an example of how this feature works and the flexibility it offers through life’s changes.
For clients seeking more than fixed rate annuities, consider positioning the ECI Plus FIA as an alternative. This is designed to support retirement savings through guaranteed crediting features even in varying market conditions.
In today’s uncertain market, many clients are looking to protect their savings and grow their funds — ECI Plus delivers both. The innovative Trigger Rate Plus crediting strategy delivers guaranteed earnings no matter what.

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Doing business with The Standard is good for you and your clients. Our annuities offer innovative product design, desirable rates, competitive compensation, high industry ratings and excellent service.

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