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Opens and Closes: It's All About Being Real

Tip: Open a conversation with a real-life example. Keep an eye out for local news stories about unexpected events that left someone disabled.

Example: “Here’s a local [insert occupation] who was fit and healthy, then out of nowhere, this [insert disabling event] happened to him or her. How would you cope if something happened to you and you couldn’t work?

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More About Sales Insights & Tools

Check out the IDI changes that include new preferred occupations, fewer restrictions for government employees and our new Business Owner Grid to help your clients.
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