Monthly Commentaries

Telling Our Story Through Video

This month, I’m kicking off a series of short videos about The Standard. Our first video focuses on our culture of caring. Please watch and share with your clients.

Rich Lane
Vice President of Sales and Marketing, Individual Annuities

Take Another Look at Our Enhanced ISA

It’s been a year since we added an exciting crediting strategy to our Index Select Annuity 5, 7 and 10. Our participation rate index crediting option makes the ISA even more appealing to clients.

Rich Lane
Vice President of Sales and Marketing, Individual Annuities

2 Annuity Resources to Check Out Now

June is Annuity Awareness Month and the perfect time to explore the National Association of Fixed Annuities and the Society of Annuity Facts and Education.

Rich Lane
Vice President of Sales and Marketing, Individual Annuities

New Video Tells Our Story – Watch It Now

This month, I’m sharing a video that truly portrays how The Standard thinks about our business. It tells the story of our employees, the people you interact with every day.

Rich Lane
Vice President of Sales and Marketing, Individual Annuities

Show Clients How Annuities Can Grow

As financial professionals, we're entrusted with the financial future of our clients. The Standard's numerical example flyers can help your clients see the advantages of buying a fixed annuity.

Rich Lane
Vice President of Sales and Marketing, Individual Annuities

Talk to Your Clients About Fixed Annuities

March is a good time to talk with your clients about the advantages of fixed annuities. While taxes are top of mind, use our sales idea below to help show clients the benefits a fixed annuity can offer.

Rich Lane
Vice President of Sales and Marketing, Individual Annuities

Find the Right Words to Communicate With Clients

As insurance insiders, we’re fluent in the language used to describe annuities. But our clients may sometimes think we’re speaking another language. The Standard has great tools to help your clients understand important details.

Rich Lane
Second Vice President of Sales and Marketing, Individual Annuities

We’re Ready to Help You Sell in 2019

Happy New Year from The Standard’s annuity sales team! We’ve seen an incredible amount of growth and volatility in the stock market. One way to mitigate those ups and downs – and still participate in some of those gains – is with fixed index annuities like our Index Select Annuity.

Rich Lane
Second Vice President of Sales and Marketing, Individual Annuities

Our Focus on Giving

Each year, employees at The Standard give to causes, volunteer their time and help their communities in other ways. In the spirit of the giving season, learn more about our annual Employee Giving Campaign.

Rich Lane
Second Vice President of Sales and Marketing, Individual Annuities

The Drawbacks of Waiting

Do you have clients who say they’re waiting for interest rates to rise? Share our Cost of Waiting sales idea to show your clients what they miss by waiting even just a year or two to buy an annuity.

Rich Lane
Second Vice President of Sales and Marketing, Individual Annuities