3 Steps to Helping Your Underwriter Help You

Underwriters play a key role in the products and services made available to your customers. However, few group disability and life insurance producers get the opportunity to work directly with an underwriter. That's a shame, because a skilled underwriter is probably your best ally in finding solutions to meet unique customer needs.

Underwriting of group Disability and Life insurance is viewed by many as almost routine - until something unexpected happens. It is at those critical times when the ability to collaborate with a dedicated team of technical experts, including a carrier's underwriters, can add real value in crafting a creative and responsive solution.

1. Talk to an expert

When is the last time you spoke with an underwriter about solving a customer problem? At Standard Insurance Company, our underwriting culture encourages:

• Collaboration and solution-based customer service
• Working directly with producers
• Strong technical expertise
• Excellent communication skills, especially the ability to listen first
• Approaching problems as opportunities, not roadblocks

2. Hand off the details

So, how can you help your underwriter assess the risk and develop a unique solution for your customer?

• Clearly define the customer need or problem
• Provide as much relevant data about the group and the problem as possible

3. See opportunities

When you clearly define the customer need, underwriters can often augment your problem-solving efforts and help you offer innovative solutions to your customers. Remember, unexpected problems are not necessarily deal breakers. Often, they are opportunities to get creative and exceed a customer's expectations.

Are you trying to solve a tricky problem for a customer? Contact your Sales Rep to find out how The Standard might be able to help.