Spring 2012
Hit The Bull's-Eye With Targeted Marketing Videos
Have you taken advantage of The Standard's targeted marketing materials for key occupations? Feedback on these tools is positive, and our latest videos are available in our marketing library, including:
- Business Owners and Managers DI: www.standard.com/managers
- Attorney DI: www.standard.com/attorneys
- Physician DI: www.standard.com/physicians
To see all the videos, go to www.standard.com/di and choose Find Marketing Materials. Then click Select Your Area of Interest, look under Presentations, and choose Videos. You'll also see the pre-written email text, which you can use to send the video link to targeted professionals.
Also in This Issue
Underwriting Insights And Innovations
Back To Basics: Disability Insurance Selling
Hit The Bull's-Eye With Targeted Marketing Videos
Steve Brady Receives Prestigious Disability Insurance Industry Award
Todd Petersen Promoted To Second VP And Associate Actuary
Five Ways To Benefit From Disability Insurance Awareness Month
We're Going Electronic
Email Delivery Newsletters
As part of our commitment to sustainability, future issues of
The Protector Press will be delivered to email addresses only.
Electronic Amendment Notices
We will also be going electronic with how we communicate future amendments that are made to producer sales contracts. This will include amendments we make to our products and compensation paid to our producers. We will no longer mail amendments. Please visit www.standard.com/di and look under Find Applications & Forms to find the current Product And Compensation Amendment.
PolicyEX™ — Electronic Policy Delivery
We partnered with iPipeline to provide you with PolicyEX, a secure online tool that makes it faster and easier to deliver, sign and return policies.
Electronic delivery helps you:
- place more policies
- eliminate time and costs of mailing documents
- approve, change and reissue policies faster
- conveniently track policies in real time online
- put policies in force sooner
